MLB

MLB Motion Graphics

MLB ballparks have the longest season of any major league (81 home games), which means jumbotron and scoreboard content needs to be built for rotation and reuse without feeling stale by June.

Featured Work

Chicago White Sox: Graphics Package

A 2016 package of dozens of animations for the White Sox's main video screen, including the "Air Guitar" and "Selfie Cam" segments.

Oakland A's: Hat Shuffle

A custom hat shuffle game built for Oakland A's video board entertainment between innings.

NY Mets: David Wright Headshot

A sample animated headshot built for Mets third baseman David Wright, part of our player-graphics work for the organization.

What MLB Venues Typically Need

The most home games of any major league: 81 home dates means the highest volume of in-game content of any of the four major leagues, a library big enough to avoid repetition across a full summer.
Long natural breaks between innings: baseball's pace creates real dead time between innings and during pitching changes, which is exactly the inventory shuffle games and sponsor content are built to fill.
A season that spans a lot of different moods: from opening day energy to a September pennant race, MLB content often needs to flex across a wider emotional range than a shorter season would require.

MLB Services

Most MLB engagements center on jumbotron graphics for between-innings entertainment, scoreboard graphics for box scores and pitch counts, and custom shuffle games.

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